Outside's Go Privacy Policy

Effective: April 2007

This Privacy Policy describes the principles and practices that apply to personal information collected from users of our services ("you") on the Web sites at which this policy is posted (the "Site"), www.outsidego.com (but not including third party pages hosted at that URL). This policy also applies to information you submit to us by telephone or through e-mail communications, or in interviews, surveys, sweepstakes, contests, or raffles.

Your California Privacy Rights

Under California Law, California residents have the right to request in writing from businesses with whom they have an established business relationship, (1) a list of the categories of personal information, such as name, address, e-mail address, and the type of services provided to the customer, that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties' direct marketing purposes, and (2) the names and addresses of all such third parties. To request the above information, please write to us at: Privacy Coordinator, Outside's Go, 400 Market Street, Santa Fe, NM 87501, with a reference to California Disclosure Information.

We will respond to such written requests within 30 days following receipt at the mailing address stated above. If we receive your request at a different mailing address, we will respond within a reasonable period of time, but not to exceed 150 days from the date received. Please note that we are only required to respond to each customer once per calendar year.

The remainder of this policy describes our personal information handling practices in detail.

Consent

BY SUBMITTING PERSONAL INFORMATION TO US, AND/OR BY USING OUR SITE, YOU AGREE THAT WE MAY COLLECT, USE AND DISCLOSE SUCH PERSONAL INFORMATION IN ACCORDANCE WITH THIS PRIVACY POLICY AND AS PERMITTED OR REQUIRED BY LAW.

If you do not agree with these terms, do not provide any personal information to us. If you refuse or withdraw your consent, or if you choose not to provide us with any required personal information, we may not be able to provide you with products or services that can be offered on our Site only if we have access to certain personal information.

Minors

Minors (as defined under the laws of their jurisdiction or residence) are not eligible to register for, use, or purchase products or Services available on outsidego.com. We do not knowingly collect personal information from any Minor, and will not use this information if we discover that it has been provided by a Minor.

Personal and Demographic Data Collected by outsidego.com

During or after registration in connection with interactive features such as entering a contest or promotion, outsidego.com may also ask for other personal information, such as your personal interests (including favorite activity and destination), address, birth date, occupation, and income range. Outsidego.com might collect this information through personal interest forms, surveys, or contests. We also ask whether you want to receive emails from us or special offers from partners. See the section on "Sharing of Data" for further detail.

You can still use the Site without providing personal information, but you will not be able to take advantage of many of our personalized services.

Public Forums & Reviews

Outsidego.com may make message boards and forums available to its visitors, as well as allowing you to submit reviews about your travel experiences or about travel products. Please remember that any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information in such a forum.

Cookies and I.P. Addresses

As part of offering you a valuable service, outsidego.com may use cookies or "pixel tags" to provide personalized services and content, as well as to collect "Session Data." A cookie or "pixel tag" is a small amount of data that is sent to your browser from a web server and stored on your computer's hard drive. A cookie is set when you browse our site. You can set your browser to refuse cookies, but your user experience will be significantly limited if you do so. "Session Data" includes such information as, the type of Internet browser and operating system an individual uses, the domain name of the site from which the individual came, the date, time and duration of the visit, number of visits, average time spent on the individual's site, pages viewed, domain name of the individual, and number of cookies accumulated.

We use cookies to: (1) customize your online experience; (2) allow us to offer personalized services to you; and (3) calculate the number of people who visit outsidego.com (or a certain Web page) to allow us to provide better service in the future. Unless you register, we cannot identify you other than through the information stored in the cookie.

Sharing Of Data

• Select Partners and Affiliates: outsidego.com shares your personal information with third parties only with your express permission, or as otherwise disclosed in this privacy policy. For example, outsidego.com may share your information with a third party when, if in acting on a third party promotion described in an e-mail we have sent or on our Site, you provide additional personal information (such as age, income range, activity interests, etc.) you consent to that information being shared with the designated partner. Additionally, if a contest is sponsored by or together with any of outsidego.com's strategic partners, we may share information with that sponsor. By entering the contest you are consenting to our sponsor receiving the information you provide. That partner will have its own privacy policy that governs its use of the information you provide.

• Aggregated Data: outsidego.com will provide aggregate, anonymous information (e.g. "55% of our members enjoy hiking") to advertisers and third parties. Such aggregate data cannot be linked to any one person.

• Required Disclosure: outsidego.com will disclose personal information when required to by law enforcement or other appropriate governmental authorities, or if the personal information is pertinent in a legal proceeding or court action.

• Business Transfers: As we continue to develop our business, we might sell or buy Web sites or other assets. In such transactions, customer information is usually one of the transferred business assets.

Advertising Services

Third parties advertise on our Site, and we also contract with third parties to serve ads across the Internet. These third parties may serve ads about our products or services, or third party products or services in which, based on your Session Data, we or our business partners believe you may be interested.

While we may share Session Data with third parties to help facilitate the serving of these ads, we do not share any personal information about you unless you give us permission to do so. These third parties may seek to use cookies and pixel tags, including those collected on our Site, to track Session Data about the ads you have seen and types of things in which you appear interested. These third parties may also use combined information about your visits to our Site and other sites in order to provide advertisements about related goods and services that may be of interest to you.

When you click on a third party advertisers' link from our Site, you will be taken off of our Site and will enter the third party's site. We are not responsible for such third party's sites. You should carefully review the privacy statements of any other site you visit, because those privacy statements will apply to your visit to that site, and may be very different from our policy.

Email

From time to time we may provide special offers on this Site, or may send special email offers about our products and services. Or, if you elected to receive them, those of selected partners or our affiliated companies. Outsidego.com will not send you any email that you do not wish to receive. We use an email system that can individually track who opens an email (if you receive the email in HTML format) and who clicks on any link contained in an email. This is personally-identifiable information, which we collect to:

1. calculate how many people were interested in particular topics or particular links contained in an email product; and

2. provide personalized services that are best suited to your interests

If you do not wish such information to be collected about you, you should unsubscribe from our emails.

Security

Outsidego.com employs physical, administrative and technical safeguards to help protect the confidentiality and integrity of personal information and to reduce the risk of loss, misuse, unauthorized access disclosure or modification of personal information.

If you choose to contact the outsidego.com through the Web site, you should be aware that any information transmitted electronically via the World Wide Web might not be secure. Outsidego.com assumes no liability for the loss of any information that you transmit to us via the World Wide Web.

In communicating with you, we may send e-mail as unencrypted plain text because we are aware that many users cannot readily process encrypted e-mail. This is done for your convenience, but with the security concern that, if misrouted or intercepted, it could be read more easily than encrypted e-mail.

Changes in Privacy Policy

As the nature of our business changes, outsidego.com may need to change its privacy policy. If the policy is changed, this page will be updated. If there is a material change to this policy we will notify all users who are currently receiving email from outsidego.com.

If you have any questions or suggestions about this privacy policy, please contact info@outsidego. com. Alternatively, you can write to Privacy Coordinator, Outside's Go, 400 Market Street, Santa Fe, NM 87501. Only questions about outsidego.com's Privacy Policy should be addressed to the above addresses. Any inquiries sent to these addresses that are not related to the Privacy Policy will not be reviewed.